When I lead a new project, I want to set my team up for success right from the start. For me, that means one thing: a solid kickoff meeting.
Done well, a project kickoff brings clarity, alignment, and energy to the team. It ensures that everyone knows the “why” behind the work, what success looks like, and how we’ll get there together.
But not all kickoffs are created equal. Without the right structure, they can leave the team feeling like they’re being told what to do or unsure of how to move forward. The last thing you want is for the project to go off the rails or to blow past a deadline because there was a lack of clarity up front.
Over time, I’ve found a simple structure that works well.
The goal is to align the team on the project’s purpose, scope, and how you’ll work together. This should all be in a Notion doc (or similar to refer back to later).
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