
Most teams don't struggle with obvious decisions. If one option is clearly better, you decide and move on.
The hard part is consequential decisions where two good things are in conflict. Speed and quality. Autonomy and consistency. Short-term wins and long-term stability. That's where people start saying "we're still evaluating" when what they really mean is "we're not ready to name what this will cost."
A lot of decision paralysis is avoidance of making a tradeoff call. The room keeps talking, everyone contributes, and it feels productive, but no one has actually chosen anything. The room is waiting for consensus that's never going to come. Someone has to make the call.
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