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Working with product managers and stakeholders

Cross-functional relationships make or break delivery. Here’s how to partner with product, design, and other stakeholders without losing speed or sanity.

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Sep 30, 2025

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3 min read

Strong engineering teams ship because their cross-functional relationships work.
That means aligning with product, collaborating with design, and staying in sync with everyone from support to sales. It’s not politics for its own sake; it’s how work moves.

Here’s what matters most.

Partnering with product

The EM–PM relationship is a daily collaboration. You bring engineering capacity, tradeoffs, and execution; they bring customer insight, priorities, and strategy. When it’s healthy, PMs also act as a shield, absorbing a lot of the organizational cross-winds so the team can build.

A few tactics that help:

  • Share your capacity model early (vacations, onboarding, KTLO [keep the lights on]) so scope matches reality.

  • Translate technical debt into business risk or velocity impact so it competes fairly with feature work.

  • Agree on who decides what: product owns the "why/what," engineering owns feasibility, sequencing, and staffing.

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